The human
at the wheel.
Hey, I’m Nicole Blanckenberg. I build brand, content and marketing strategies — and the systems that run them.
For years this meant full brand management and content strategy for SaaS start-ups and Shopify apps. Until I decided to make it my mission to bring big ideas, to small business, without the hefty price tags.
This meant also opening my experience and services to the solo entrepreneurs and small businesses who need more expertise than they would otherwise be able to afford.
How I got here.
From real estate marketing manager to ‘hot pot’ [failed] attempter.
I started my career as marketing manager of a real estate company before leaving the cut-throat world of sponsored golf holes and oyster festivals to see the world.
Ships, cheeky monkeys, and noodles.
I continued to work remotely as a freelance content creator and brand consultant while I taught English in China, ran a cruise ship photo studio, and road tripped through Bali.
The city of start-ups, big ideas and hummus.
The TLV energy was so contagious, I decided to settled down(ish) here, and went from solo freelancer to a full content service — working with SaaS brands build and run their blogs, brands, and consulted on strategy.
Then Covid changed everthing.
Small businesses and solopreneurs were everywhere, and they needed proper content strategy on a real-world budget. So I took the big-brand way of working and rebuilt it for new eCommerce brands, solopreneurs and businesses just starting out. Content Station was born.
We are here.
17+ years of content and brand management for brands big and small — now packed into Stations, Sessions, Kits and Helpers for businesses like yours.
